This is the first regional magazine I have researched is
called “The City” which is magazine set in London. This magazine in particularly is relevant to
me as the magazine is set around a city (London) instead of other regional
magazines which are set in other locations such as a rural or coastal setting.
This is something I am planning on doing so I would expect my magazine to be
fairly similar.
This is the front cover which looks simplistic as there is a
lot of space with a simple font as it is appealing to a mass audience which
includes people living in London and people planning on visiting London, instead of a smaller demographic for example a
music magazine which targets a niche audience (certain genre and age). The
image contains a celebrity looking directly at the camera for direct address
which is use to target the audience. I like the font of this magazine however I
might prefer my front cover to show attractions. There is also cover lines
present which keep to the font style and are quite limited (only 2). The colour scheme shows a dark coloured magazine
with a bright white text which highlights the importance of the text because
most people are concerned with the content rather than image of the location or
in this case a celebrity.
I have also found that regional magazines tend to contain a
lot of advertisements (The right image). So I am looking to include an
advertisement in my magazine and in this case it links to fashion in London so
I could advertise something in Birmingham like a shop or restaurant and the
items they sell. This advertisement is very bright and displays items with a short
description with a price and contact information.
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